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Launch a new Internet of Things network

Client challenge: launch an ecosystem 

T-Mobile Netherlands wants to realize the potential of the Internet of Things with a new type of network. The new network, Narrowband IoT (NB IoT), offers many advantages over Lora and other networks-for-things, including low power usage = long battery life and good reception in buildings. In 2017, building on their advanced infrastructure in the Netherlands, T-Mobile was first to launch the NB IoT at a national level.


But what’s the use of a new technology without users? The network needs an ecosystem with end users, hardware developers, application developers and TMobile platforms/propositions. Our challenge was to help kick start this intricate ecosystem.

ILUMY innovation: prototype journeys and platforms

Our first goal was to get the story straight. With the T-Mobile team we developed customer journeys for end users, application developers and OEM manufacturers. Next up: prototyping! We prototyped two platforms: one for the management of IoT devices and data streams and another for an IoT app marketplace. To top it all off we came up with a pairing protocol for connecting sensor devices.

Shared insight: align the chickens while prototyping the eggs

The emergence of a new ecosystem has many interdependencies – some would say hurdles – that can be anticipated by aligning stories and stakeholders at an early stage.

screen shot 2018 05 08 at 11 17 21

screen shot 2018 05 08 at 11 17 21

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