ILUMY is your strategic prototyping partner.

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services ilumy battle of disruption

services ilumy battle of disruption

Battle of Disruption

Set priorities for digital transformation, learn and have fun! A strategic awareness board game for 8-16 players.

How will digital transformation disrupt your industry? How to start transformation? Where are opportunities and threats for your organisation?

Play the Battle of Disruption game at your office or during a team event. Build a shared language, learn, prioritise and have fun!

services ilumy ideation jumpstart

services ilumy ideation jumpstart

Prototyping Jumpstart

Find opportunities for innovation in a highly focused ideation and experimentation workshop. Try us and get results in a day.

You have an idea, strategic theme or a problem to solve. In a focused one day workshop, we explore customer segments and find ideas to create value and solve problems. We prototype together and, involving your customers, we enrich opportunities with initial ideas about proposition, customer journey and business models. We design and perform initial experiments to validate assumptions and propositions. You score and rank opportunities and set your focus.


Format: intake, scan & preparation, 1 day workshop

Results: opportunities and scoring, customer input, initial prototypes, draft customer journeys and draft business models.

services ilumy business validation sprint

services ilumy business validation sprint

Validation Sprint

Someone in your company has an idea… let them work with our specialists to make ideas visual and tangible, test assumptions, experiment and learn along the way.

We can help create initial designs for discussion, engage with customers and experts to test assumptions, create prototypes and run experiments to get proof for a clear Go/No-Go decision.


We bring the right mix of skills: design and prototyping skills, experiment design, customer and expert interviewing, business acumen and start-up experience.

We sprint in clear timeboxes and balance speed with learning.


Format: sprint planning, 10 problem/solution interviews, 1 prototyping session, 10 customer interviews

Results: 2+ prototypes at different levels of fidelity, value map, draft customer journey, draft business model canvas, interview summaries, opportunity scoring, Go/No-Go


services ilumy strategy visualisation

services ilumy strategy visualisation

Visual Strategy

Make your strategy better understood, a motivator and fun: let’s make it visual!

You have a strategy meeting, strategic choices to make or a strategy to share. We can help you make strategic choices easy to grasp, make strategic dilemmas better understood and visualise a future that motivates people.


Our creative strategy consultants and visualisers have worked with boards, supervisory boards and innovation teams at Dura Vermeer, Heineken, IKEA, ING, Oxfam, Philips, PON, Rabobank, Tennet, T-Mobile, Unilever, Waternet, Accenture, Deloitte, McKinsey, and many more.


services ilumy startup as a service

services ilumy startup as a service


Launch your startup with a balanced, experienced team on a budget. This is not our first rodeo.

A friend told us about his well-funded startup, burning €800k in the first year with a team of 15. Result: too many people working on an untested, still-useless product. Mission aborted.


Prototype and launch your start-up with us for €120k-€150k. We bring the experts you need just when you need them. And we bring a proven method, fully operational DevOps, a start-up mentality and corporate reliability.


We scale up when the sweet spot gets proven. You commit six months ahead and we both keep risk low.

Team on a budget

Why hire a full team? Get the experts you need just when you need them. We spin and sprint at the speed that matches your need.

Start-up mentality

We're result-oriented, human-centric, creative, no-nonsense, hi-energy, fail-ok, purpose-driven, empathic, tech-savvy & fun to work with.

Up and running

As you prototype with us to prove your sweet spot, we'll be ready for the next step: paced progress, building on our method and experience.

Certified security

Many new ideas involve personal data. We cherish privacy by design. And we can launch your service with certified security.

Prototyping cases

Prototype our relationship

Let's talk prototyping! We're always up for an exploratory chat about your business and how we can work together.

Or call us at +31 20 7740033